4 Reasons Why Apple and Its IPad Still Rule the Tablet Market – CIO

Posted on 03 March 2011

The Hub Commentary_

The survey says 7% of IT buyers plan to buy iPad Tablets in Q1 2011 not as a replacement to laptops, but more experimental.  I know I am hooked and have it on the top of my “want” list, however, I continue with my “need” requirements.  The same struggle businesses will go through in determining the business value of the iPad internal to the organization.

I really want one and am a fan, but what will I get that I don’t really already have with my laptop.  Definite cool factor and smaller, lighter footprint, no doubt.  It will carry additional costs with the 3G service, so we would all need to be mindful there.

So what will it take to be adopted in the enterprise?  It will be driving down internal costs and the apps that also drive down costs and increase productivity.

Where in the enterprise and IT will the iPad rule?  In servicing and interacting with your customers.  It will be the unique applications that take advantage of that 1-click ease in the apps store, exposure to potential customers and providing the same experience with your customers that they enjoy with other suppliers.

So what would push me right off the ledge from the “want” to “need” category in justifying my iPad2?  Starz Play on the iPad….Starz are you listening?  I am a happy Verizon FiOS customer, I take my Wi-Fi with me with no additional charges and I download and watch movies from Starz for one flat monthly rate where ever I am.  However, for that monthly rate I don’t use it as often as I thought on the laptop.  However, I see the iPad as the device I would get more out of the subscription.

Ok, not a great justification and I may find a different service provider who supplies the device I choose use.  So you see from a business perspective, it is the subscription and the customer interaction that will be relevant and we are mobile enough that we will switch to he who makes life simple and transacts business the way we want to interact.

How will you deploy and support tablets in your enterprise?

Michele

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When it comes to releasing new form factors for its iPad tablet and other products, Apple not only gets there first; it gets there best. (Read Full Article…..)

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